25 years JANUS

25 years of rock'n'roll in marketing communication.

During a time when Henry Maske won the boxing world championship in semi heavyweight, VfB Stuttgart became the German soccer champion(!), Snap’s “rhythm is a dancer” was Germany’s number one hit for 10 weeks, Steven Spielberg’s Jurassic Park came to the cinemas and the later employer of Monica Lewinsky became President of the United States...

It was exactly this year, 1992, that Uwe Scheerer and Christian Rohrmann decided to establish an advertising agency named JANUS. Since the start, the agency had to be different from the others. Not only by achieving unusual ideas but also by integrating a photo studio directly within the agency, which was (and still is) rather rare.

With one art director and one further employee in the administrative field it all started and continues to this day...

Whether ADLER Mannheim’s then existing corporate design and the logo that is still valid today or the current measures of a well-known painkiller, which is preferably “thrown in” when having headaches and joint pain: The list of the customers and ideas of JANUS is very, very long... Today, about 30 employees in the Mannheim office are working very hard to make this list even longer.